About Chad
Big-picture thinking, grounded in how the work gets made.
Chad Senecal is a creative director and brand strategist with 15+ years of experience translating business goals into compelling creative strategies.
Creative direction
Ideas that answer to the business, the audience and the moment.
Chad’s work brings together storytelling, data insights and design innovation to build campaigns that elevate visibility, strengthen engagement and support measurable business objectives.
His experience spans creative strategy, integrated campaigns, retail and customer experience, team leadership, UI and e-commerce. He specialises in direct-to-consumer pharmaceutical advertising, with deep experience in regulatory-aware healthcare branding.
Recognition
#OneStepCloser
CVS Health’s #OneStepCloser earned Best in Show and Grand Prizes for Integrated Campaign and Significant Results at the 2022 ANA In-House Excellence Awards. Chad is credited as Creative Director on the work.
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